AAA '7 Million Members' TVC
 
AAA worked with Cre8ive and Screencraft Media to come up with the concept 7 Million Members. Screencraft Media were commissioned to produce the TVC - here it is. I was the producer. 
 
Highlights for me included closing down a Federal road, filling it with cars, trucks and a bus, working with amazing talent and a heap of extras. 
 
It also made it on to ABC National News, resulted in increased budget for roads with bipartisan support.  
Produced with Screencraft Media commissioned by Cre8ive.

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Interaction Design, Branding, UI/UX
Lights and Sirens TVC and Web Content
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Advertising, Creative Direction, Writing
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